About Us

House of Hackney is the luxury interiors brand ripping up the rule book with iconic, nature-inspired prints, riotous colour and sustainable production; reworking tradition for a new generation.

Dreamt up in a Victorian townhouse in 2011 by Frieda Gormley and Javvy M Royle as a reaction to the white-walled living and throwaway culture of the past decade, they had the vision to meld a heritage aesthetic with a contemporary twist, and to create a brand that wasn’t just inspired by nature but did well for nature. The couple spent a year travelling around the UK to seek out factories and artisans who champion traditional craftsmanship with a lighter environmental footprint, to help forge a brand that uses business as a force for good.

The House created is a sanctuary from the busy modern world, adorned with prints and colours inspired by Mother Nature. For House of Hackney, a product is never just a ‘product’, but a piece with purpose, created for both its beauty and its meaning. These ‘future heirlooms’ are artistically designed with sustainability principles, made in Britain by craftspeople specialising in generations-old trades, that will be cherished for years to come.

Today the husband-and-wife team has grown into a family of artists, designers, producers and collaborators. Proudly certified as a B Corp, House of Hackney reaches the highest verified standards of social and environmental performance, transparency and accountability. With pioneering production methods and ever-evolving ecological targets, the House has established itself as a forerunner in business that respects collective thriving and beautiful interiors inspired by the natural world.

Built upon the foundations of creativity with purpose, integrity in action and respect for all, they continue to build upon the House, creating unique and inspiring designs that will stand the test of time. There’s no place like House of Hackney.

How would you describe your style?

"From the florals and foliage that adorn our prints to the colours of minerals and roots that inspire the colours of our paint range, Mother Nature is the eternal design muse at House of Hackney and is considered in everything we do. Bringing a riot of print and colour into homes and creating ‘future heirlooms’ – products that are built to be passed down through generations – House of Hackney’s purpose is to bring the beauty of nature into your home."

Please describe a recently completed project or tell us about the bespoke service that you offer

"Our complimentary Decorating Consultation is for those who would like us to assist with home interior styling and commercial/residential projects. From picking the perfect print and paint and crafting a sublime colour palette to finding your ideal fabric and selecting those all-important decorative details such as lighting and curtains; House of Hackney is available to support you in transforming your house or project dream into a reality. We also offer consultations on window coverings and upholstery design and can guide you through all our made-to-measure service has to offer. 

The House of Hackney trade programme offers exclusive benefits to its account holders such as trade discounts, exclusive access to collection launches, free samples and a dedicated representative to assist with every step of the process. Our flagship showroom, St Michael's Clergy House, is open to the public with no appointments necessary. We look forward to welcoming you to our House!"

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