About Us

Founded by Alice Gaskell, Bath-based design studio Alice Grace specialises in elegant, timeless designs for private clients within the UK and abroad. The design firm has gathered a worldwide audience due to its quintessentially English style that beautifully bridges the gap between a luxury aesthetic and achievable, warm interiors that are inviting and liveable.

At the heart of Alice Grace lies a commitment to crafting spaces that transcend trends, focusing instead on lasting elegance. This ethos is deeply ingrained in every project alongside an unwavering focus on each client’s individual needs. This dedication is evident within every aspect of the studio's work, from the selection of materials to the choice of furnishings and finishes.

Guided by Alice's unwavering commitment to excellence, the studio launched their first homewares collection in 2023. Working with local craftspeople who are equally passionate about keeping design and creation on British soil, the collection has been meticulously designed and made to be passed down through generations to become items of true meaning. They encapsulate our brand and vision perfectly - truly sophisticated with an attention to detail that translates into a range of interior styles and ages.

How would you describe your style?

"The design studio values simplicity alongside the power of colour, pattern, balance and originality. Designs are classic, calm and sophisticated, but often introduce an element of playfulness to give them that important unique touch."

Please describe a recently completed project or tell us about the bespoke service that you offer

"A recently completed project includes a self-build property that our client finished during lockdown and required depth, layers and warmth added. As with many new properties, the house needed a range of textures and colours to bring it alive, along with clever storage solutions and personality injected to create a welcoming, liveable home for their large family, complete with dogs! Through the additional features such as wooden ceiling panels and beams, textured papers, striking tiles and staircase mouldings alongside a beautifully nuanced paint palette and upholstery and soft furnishing fabrics that ranged from delicate printed linens to rich, rusty velvets, the house was completely transformed."