Assure Interiors is a Miami-based practice specialising in residential projects across the US and the Caribbean region. Established by Carola Pimentel in 2000, the studio bridges modern and timeless design delivering highly personal interiors. Assure‘s visual language expressed through well-considered interior architecture, natural materials, and subtle colour schemes incorporates bespoke elements with contemporary art and collectible design.
Assure’s approach to design often channels the lifestyle of places such as Florida, California, and especially Rio de Janeiro, São Paolo, and Angra dos Reis in Brazil—subtly blending indoors and outdoors. Structured planning, considered lighting, and special finishes create a finely detailed envelope for decoration. Known for their fresh and respectful approach to historical buildings, the practice is regularly commissioned to create comfortable and clearly resolved interiors in buildings by some of the world’s top architects, ranging from Rem Koolhaas and OMA, to Foster + Partners.
Signature materials include white oak, walnut, natural stone, porcelain tiles, and terrazzo, selected to add warmth and visual interest. Great consideration is given to climate and appropriateness in response to each client’s needs.
Assure gravitates towards calming hues and an earthy palette of sky and ocean blues, emerald and apple greens, and neutrals in stone and sand. Great thought goes into the influence of colour on mood and well-being. The studio in partnership with clients customises colours for different rooms to enhance usage, enjoyment, and function.
The principal and her associates source furniture and accessories from across the US and internationally with Spanish, French, and Japanese dealers. Up-and-coming Miami, New York, and California galleries are a particular focus. Bespoke elements including custom upholstery and cabinetry, as well as one-of-a-kind pieces in acrylic are key in achieving a unique vision for clients.
"Assure Interiors is greatly influenced by Oscar Niemeyer, Lina Bo Bardi, and Luis Barragan – all key examples of Latin American modernist architects. Founder Carola Pimentel lives in a tropical climate and designs for clients who often have homes in various tropical locations. It is therefore a practical choice to favour a clean aesthetic and distinctive structure that lets in plenty of ventilation and light. Assure designs with durable materials, such as rich woods, cool stones, and warm leathers, as well as pay attention to the surrounding nature as they inform the choices in colours, patterns, and textures."
"Since Carola Pimentel founded Assure in 2000, the studio’s priority has always been the clients. Delivering interiors where they always feel like home. Carola has been very lucky to learn from her own curiosity as well as her clients’ passion for art and collecting. Assure often incorporates vintage elements found on sourcing trips to Europe and Latin America and mix these with exciting designs from galleries such as Ralph Pucci and Cristina Grajales (among others). The studio designs rooms that acknowledge and respect these beautiful and unique objects, and then choose lighting, furniture and fabrics that beautifully complement them. The interiors that Assure creates for their clients are modern, practical, functional, and elegant."
Richard Powers
