About Us

Concept Hand Tufting specialises in the design and supply of bespoke, hand-crafted carpets and rugs. Combining a wealth of experience, the finest natural materials and a team of skilled carpet makers, we strive to achieve a result that perfectly echoes your brief.

Any shape, size, colour or design – With our collaborative design approach, our in-house design team work with you to create a unique product that perfectly complements your design scheme.  As the only carpet and rug specialist in the UK with a yarn-spinning background, our knowledge of this niche area of interior decor is unparalleled. Generations of craftsmanship, and genuine respect for using the finest wool and silk, are deeply embedded into our progressive business and have led to our skills being sought globally.

With sustainability in mind, we offer a wide variety of natural fibres allowing for a range of budgets from pure New Zealand wool, bamboo, jute and linen to the finest silk. As virtually all of our products are made to plan, only the required amount of yarn is dyed for each rug or carpet as well as the use of cotton and natural latexes in our backing material.

We supply a variety of different products including hand-knotted and flatweave, but our specialism is hand tufting. This is the process of shooting the yarn through the backing of the carpet or rug and then sealing it with natural latex on the back. Each colour and fibre is hand-tufted separately resulting in a beautiful and precise premium product. Our talented production teams have to be steady-handed and exceptionally precise down to a fraction of a millimetre. It can take years of experience to become a high-grade hand tufter.

We can produce fully fitted carpets, stair runners and rugs suitable for private residences, retail, hospitality and yachts.

What services do you provide?

Flooring, Rugs & Carpets

How would you describe your style?

"Our design style focuses on bespoke design-led luxury, combining the use of natural materials and tailor-made design service.  The in-house designers at Concept Hand Tufting are continuingly developing new creative directions and pushing boundaries with techniques to create truly unique luxury carpets and rugs for the interiors market.  However, our collaborative approach, extensive colour knowledge and interior design experience means we can work to any given brief and tailor the design to the specific requirements of the project, resulting in a portfolio that showcases a huge variety of design styles."

Please describe a recently completed project or tell us about the bespoke service that you offer

"At Concept Hand Tufting, we work both with design professionals and individual private clients to create bespoke rugs and carpets as well as designing capsule collections which are available to purchase directly from our website.  We have recently launched a new collection called Pusaka which was built on the concept of putting a modern twist on designs that feel traditional and steeped in heritage. 

Our recent project work includes a luxury modern family home in Vienna, a country residence in Surrey and a beach house in Malibu.  We worked with talented design teams from prestigious interior design studios to design and supply truly unique rugs and carpets for these properties."