About Us

Unwind with design inspired by Swedish nature. Style, like comfort, means different things to everyone. Our range of beds and accessories is designed to inspire creativity and nurture uniqueness. We believe beds should not only soothe the body, but also the soul. That is why our beds provide a perfect balance of luxurious comfort and exquisite style. With a range of legs, headboards, fabrics, and functions, customers are free to customise each bed to reflect one’s taste, personality and needs. And, as trends come in and out of vogue, you can simply update accessories without replacing the entire bed.

We use the finest raw materials available on the market - slow-growth Nordic pine, Talalay latex, organic cotton, and stunning fabrics from Designers Guild and The Romo Group. Our expert bed-makers then take these materials and craft each bed perfectly by hand in our Swedish manufacturing facility. The same person builds the bed from start to finish and signs the bedframe when done - the ultimate mark of quality.

Our dream is that the bed becomes an integral part of customers’ life, providing years of restful sleep and aesthetic pleasure. We take our inspiration from the archipelago on the West Coast of Sweden, where the vast ocean meets serene cliffs and beautiful fields of heather. We want to transform the bedroom into a place that reminds customers of their own happy place. Beautiful, serene, tranquil - the perfect place to unwind. We offer bed consultations at our flagship store in Marylebone and at Harrods and Heal’s.

What services do you provide?

Beds & Bedding, Bespoke Furniture, Home Accessories

How would you describe your style?

"Scandinavian and Modern Bedroom design. Inspired by the Swedish West Coast and with the most innovative bed engineering inside. To unwind you need calmness and simplicity around you. We provide a perfect balance of luxurious comfort and exquisite style - We are design inside and out."