We process your data to deliver content or advertisements and measure the delivery of such content or advertisements to extract insights about our website. We share this information with our partners on the basis of consent and legitimate interest. You may exercise your right to consent or object to a legitimate interest, based on a specific purpose below or at a partner level in the link under each purpose. These choices will be signaled to our vendors participating in the Transparency and Consent Framework.
Below, you will find a list of the purposes and special features for which your data is being processed. You may exercise your rights for specific purposes, based on consent or legitimate interest, using the toggles below.
Purposes
Targeting Cookies
Off
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
Social Media Cookies
Off
These cookies are set by a range of social media services that we have added to the site to enable you to share our content with your friends and networks. They are capable of tracking your browser across other sites and building up a profile of your interests. This may impact the content and messages you see on other websites you visit. If you do not allow these cookies you may not be able to use or see these sharing tools.
Performance Cookies
Off
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.
Audience Measurement
Off
We use audience measurement cookies in order to carry out aggregated traffic measurement and generate performance statistics essential for the proper functioning of the site and the provision of its content (for example to measure performance, to detect navigation problems, to optimization technical performance or ergonomics, to estimate server power needed and to analyse content performance). The use of these cookies is strictly limited to measuring the site's audience. These cookies do not allow the tracking of navigation on other websites and the data collected is not combined or shared with third parties. You can refuse the use of this cookie by switching off the slider to the right.
Functional Cookies
Off
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.
Essential
On
This website uses essential cookies and services to enable core website features and provide a seamless user experience. These cookies and services are used to facilitate features such as navigation, remember user preferences, and ensure the security of the website.
Store and/or access information on a deviceIAB TCF
Off
Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
Most purposes explained in this notice rely on the storage or accessing of information from your device when you use an app or visit a website. For example, a vendor or publisher might need to store a cookie on your device during your first visit on a website, to be able to recognise your device during your next visits (by accessing this cookie each time).
Vendors152 vendor(s)
6sense
ADYOULIKE (OpenWeb)
ADventori
Active Agent (Virtual Minds)
AcuityAds
AdElement Media Solutions
Adara (Rate Gain)
Adex (Virtual Minds)
Adform
Adition (Virtual Minds)
1-10 / 152
Use limited data to select advertisingIAB TCF
Off
Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).
A car manufacturer wants to promote its electric vehicles to environmentally conscious users living in the city after office hours. The advertising is presented on a page with related content (such as an article on climate change actions) after 6:30 p.m. to users whose non-precise location suggests that they are in an urban zone.
A large producer of watercolour paints wants to carry out an online advertising campaign for its latest watercolour range, diversifying its audience to reach as many amateur and professional artists as possible and avoiding showing the ad next to mismatched content (for instance, articles about how to paint your house). The number of times that the ad has been presented to you is detected and limited, to avoid presenting it too often.
Vendors129 vendor(s)
6sense
ADYOULIKE (OpenWeb)
ADventori
AMA
Active Agent (Virtual Minds)
AcuityAds
AdElement Media Solutions
Adara (Rate Gain)
Adex (Virtual Minds)
Adform
1-10 / 129
Create profiles for personalised advertisingIAB TCF
Off
Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
If you read several articles about the best bike accessories to buy, this information could be used to create a profile about your interest in bike accessories. Such a profile may be used or improved later on, on the same or a different website or app to present you with advertising for a particular bike accessory brand. If you also look at a configurator for a vehicle on a luxury car manufacturer website, this information could be combined with your interest in bikes to refine your profile and make an assumption that you are interested in luxury cycling gear.
An apparel company wishes to promote its new line of high-end baby clothes. It gets in touch with an agency that has a network of clients with high income customers (such as high-end supermarkets) and asks the agency to create profiles of young parents or couples who can be assumed to be wealthy and to have a new child, so that these can later be used to present advertising within partner apps based on those profiles.
Vendors117 vendor(s)
6sense
ADYOULIKE (OpenWeb)
Active Agent (Virtual Minds)
AcuityAds
AdElement Media Solutions
Adara (Rate Gain)
Adex (Virtual Minds)
Adform
Adition (Virtual Minds)
Adobe Advertising Cloud
1-10 / 117
Use profiles to select personalised advertisingIAB TCF
Off
Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
An online retailer wants to advertise a limited sale on running shoes. It wants to target advertising to users who previously looked at running shoes on its mobile app. Tracking technologies might be used to recognise that you have previously used the mobile app to consult running shoes, in order to present you with the corresponding advertisement on the app.
A profile created for personalised advertising in relation to a person having searched for bike accessories on a website can be used to present the relevant advertisement for bike accessories on a mobile app of another organisation.
Vendors116 vendor(s)
6sense
ADYOULIKE (OpenWeb)
ADventori
Active Agent (Virtual Minds)
AcuityAds
AdElement Media Solutions
Adara (Rate Gain)
Adex (Virtual Minds)
Adform
Adition (Virtual Minds)
1-10 / 116
Create profiles to personalise contentIAB TCF
Off
Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
You read several articles on how to build a treehouse on a social media platform. This information might be added to a profile to mark your interest in content related to outdoors as well as do-it-yourself guides (with the objective of allowing the personalisation of content, so that for example you are presented with more blog posts and articles on treehouses and wood cabins in the future).
You have viewed three videos on space exploration across different TV apps. An unrelated news platform with which you have had no contact builds a profile based on that viewing behaviour, marking space exploration as a topic of possible interest for other videos.
Vendors33 vendor(s)
Adex (Virtual Minds)
Adsquare
Appier
BeOp
Bmind (Jakala)
Commanders Act
Dentsu
Dianomi
Easymedia
Epsilon
1-10 / 33
Use profiles to select personalised contentIAB TCF
Off
Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
You read articles on vegetarian food on a social media platform and then use the cooking app of an unrelated company. The profile built about you on the social media platform will be used to present you vegetarian recipes on the welcome screen of the cooking app.
You have viewed three videos about rowing across different websites. An unrelated video sharing platform will recommend five other videos on rowing that may be of interest to you when you use your TV app, based on a profile built about you when you visited those different websites to watch online videos.
Vendors30 vendor(s)
Adex (Virtual Minds)
Adsquare
Appier
BeOp
Bmind (Jakala)
Brand Metrics
Commanders Act
Dentsu
Dianomi
Easymedia
1-10 / 30
Measure advertising performanceIAB TCF
Off
Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
You have clicked on an advertisement about a “black Friday” discount by an online shop on the website of a publisher and purchased a product. Your click will be linked to this purchase. Your interaction and that of other users will be measured to know how many clicks on the ad led to a purchase.
You are one of very few to have clicked on an advertisement about an “international appreciation day” discount by an online gift shop within the app of a publisher. The publisher wants to have reports to understand how often a specific ad placement within the app, and notably the “international appreciation day” ad, has been viewed or clicked by you and other users, in order to help the publisher and its partners (such as agencies) optimise ad placements.
Vendors147 vendor(s)
6sense
ABCS INSIGHTS
ADYOULIKE (OpenWeb)
ADventori
Active Agent (Virtual Minds)
AcuityAds
AdElement Media Solutions
Adara (Rate Gain)
Adelaide
Adex (Virtual Minds)
1-10 / 147
Measure content performanceIAB TCF
Off
Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
You have read a blog post about hiking on a mobile app of a publisher and followed a link to a recommended and related post. Your interactions will be recorded as showing that the initial hiking post was useful to you and that it was successful in interesting you in the related post. This will be measured to know whether to produce more posts on hiking in the future and where to place them on the home screen of the mobile app.
You were presented a video on fashion trends, but you and several other users stopped watching after 30 seconds. This information is then used to evaluate the right length of future videos on fashion trends.
Vendors65 vendor(s)
6sense
AcuityAds
Adelaide
Adex (Virtual Minds)
Adsquare
Aniview
Arrivalist (AirDNA)
AudienceProject
BeOp
Bidtellect (Simplifi)
1-10 / 65
Understand audiences through statistics or combinations of data from different sourcesIAB TCF
Off
Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
The owner of an online bookstore wants commercial reporting showing the proportion of visitors who consulted and left its site without buying, or consulted and bought the last celebrity autobiography of the month, as well as the average age and the male/female distribution of each category. Data relating to your navigation on its site and to your personal characteristics is then used and combined with other such data to produce these statistics.
An advertiser wants to better understand the type of audience interacting with its adverts. It calls upon a research institute to compare the characteristics of users who interacted with the ad with typical attributes of users of similar platforms, across different devices. This comparison reveals to the advertiser that its ad audience is mainly accessing the adverts through mobile devices and is likely in the 45-60 age range.
Vendors97 vendor(s)
ABCS INSIGHTS
Active Agent (Virtual Minds)
AdElement Media Solutions
Adara (Rate Gain)
Adex (Virtual Minds)
Adition (Virtual Minds)
Adsquare
Amazon Advertising
Aniview
Appier
1-10 / 97
Develop and improve servicesIAB TCF
Off
Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
A technology platform working with a social media provider notices a growth in mobile app users, and sees based on their profiles that many of them are connecting through mobile connections. It uses a new technology to deliver ads that are formatted for mobile devices and that are low-bandwidth, to improve their performance.
An advertiser is looking for a way to display ads on a new type of consumer device. It collects information regarding the way users interact with this new kind of device to determine whether it can build a new mechanism for displaying advertising on this type of device.
Vendors118 vendor(s)
6sense
Active Agent (Virtual Minds)
AcuityAds
AdElement Media Solutions
Adara (Rate Gain)
Adelaide
Adex (Virtual Minds)
Adform
Adition (Virtual Minds)
Adobe Advertising
1-10 / 118
Use limited data to select contentIAB TCF
Off
Content presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type, or which content you are (or have been) interacting with (for example, to limit the number of times a video or an article is presented to you).
A travel magazine has published an article on its website about the new online courses proposed by a language school, to improve travelling experiences abroad. The school’s blog posts are inserted directly at the bottom of the page, and selected on the basis of your non-precise location (for instance, blog posts explaining the course curriculum for different languages than the language of the country you are situated in).
A sports news mobile app has started a new section of articles covering the most recent football games. Each article includes videos hosted by a separate streaming platform showcasing the highlights of each match. If you fast-forward a video, this information may be used to select a shorter video to play next.
Vendors21 vendor(s)
Adex (Virtual Minds)
Adsquare
Airtory Inc
Aniview
Appier
BeOp
Bmind (Jakala)
Cynapsis Interactive
Dentsu
Epsilon
1-10 / 21
Below, you will find a list of the features for which your data is being processed. You may exercise your rights for special features using the toggles below.
Features
Match and combine data from other data sources
Information about your activity on this service may be matched and combined with other information relating to you and originating from various sources (for instance your activity on a separate online service, your use of a loyalty card in-store, or your answers to a survey), in support of the purposes explained in this notice.
Vendors104 vendor(s)
6sense
ABCS INSIGHTS
Active Agent (Virtual Minds)
Adara (Rate Gain)
Adelaide
Adex (Virtual Minds)
Adform
Adition (Virtual Minds)
Adobe Advertising
Adsquare
1-10 / 104
Link different devices
In support of the purposes explained in this notice, your device might be considered as likely linked to other devices that belong to you or your household (for instance because you are logged in to the same service on both your phone and your computer, or because you may use the same Internet connection on both devices).
Vendors101 vendor(s)
6sense
Active Agent (Virtual Minds)
AcuityAds
AdElement Media Solutions
Adara (Rate Gain)
Adex (Virtual Minds)
Adform
Adition (Virtual Minds)
Adobe Advertising
Adsquare
1-10 / 101
Identify devices based on information transmitted automatically
Your device might be distinguished from other devices based on information it automatically sends when accessing the Internet (for instance, the IP address of your Internet connection or the type of browser you are using) in support of the purposes exposed in this notice.
Vendors112 vendor(s)
6sense
ADYOULIKE (OpenWeb)
Active Agent (Virtual Minds)
AdElement Media Solutions
Adara (Rate Gain)
Adex (Virtual Minds)
Adform
Adition (Virtual Minds)
Adobe Advertising
Adobe Advertising Cloud
1-10 / 112
Special features
Use precise geolocation data
Off
With your acceptance, your precise location (within a radius of less than 500 metres) may be used in support of the purposes explained in this notice.
Vendors56 vendor(s)
Active Agent (Virtual Minds)
AdElement Media Solutions
Adition (Virtual Minds)
Adsquare
Adventure Media (Ad360)
Airtory Inc
Appier
Beeswax (Freewheel)
BidSwitch (Iponweb)
Celtra Inc.
1-10 / 56
Actively scan device characteristics for identification
Off
With your acceptance, certain characteristics specific to your device might be requested and used to distinguish it from other devices (such as the installed fonts or plugins, the resolution of your screen) in support of the purposes explained in this notice.
Vendors18 vendor(s)
Brand Metrics
Captify
Dentsu
Dentsu Product & Services GmbH
Hybrid
Ipsos
Kantar
LoopMe
Magnite
Magnite CTV
1-10 / 18
Below, you will find a list of vendors processing your data and the purposes or features of processing they declare. You may exercise your rights for each vendor based on the legal basis they assert.
IAB TCF Vendors
6senseIAB TCF
Off
6sense stores cookies with a maximum duration of about this many days: 730. This vendor also uses other methods like "local storage" to store and access information on your device.
Ensure security, prevent and detect fraud, and fix errors
60 day(s)
Deliver and present advertising and content
60 day(s)
Save and communicate privacy choices
60 day(s)
Features
Identify devices based on information transmitted automatically
Data categories
IP addresses
Device characteristics
Device identifiers
Probabilistic identifiers
Browsing and interaction data
Non-precise location data
Privacy choices
ADventoriIAB TCF
Off
ADventori stores cookies with a maximum duration of about this many days: 90. These cookies may be refreshed. This vendor also uses other methods like "local storage" to store and access information on your device.
Active Agent (Virtual Minds) stores cookies with a maximum duration of about this many days: 90. These cookies may be refreshed. This vendor also uses other methods like "local storage" to store and access information on your device.
In interiors, bespoke is always best. House & Garden uses technology to tailor our stories to your interests, keeping you up to speed on everything from the latest living room ideas to the newest house tours and decorating advice. This tech also allows third parties, particularly our trusted luxury advertising partners, to display ads and content that more closely align with your personal style, not to mention giving editors the chance to write more types of features you love. Consider it your chance to have the first look at – and the last word on – all of House & Garden's content.
We, and ourpartners use cookies and similar methods to recognize visitors and remember their preferences. We may also use these technologies to gauge the effectiveness of advertising campaigns, target advertisements, and analyze website traffic. Some of these technologies are essential for ensuring the proper functioning of the service or website and cannot be disabled, while others are optional but serve to enhance the user experience in various ways.
We, in collaboration with our partners, store and/or access information on a user's device, including but not limited to IP addresses, unique identifiers, and browsing data stored in cookies, in order to process personal data. You have the option to manage your preferences by selecting the 'Manage Preferences' option located in the page's footer. To review or object to instances where our partners assert a legitimate interest in utilizing your data, please visit our vendors page.
We and our partners process data for the following purposes
Targeting Cookies
Social Media Cookies
Performance Cookies
Audience Measurement
Functional Cookies
Essential
Store and/or access information on a device
Use limited data to select advertising
Create profiles for personalised advertising
Use profiles to select personalised advertising
Create profiles to personalise content
Use profiles to select personalised content
Measure advertising performance
Measure content performance
Understand audiences through statistics or combinations of data from different sources
Develop and improve services
Use limited data to select content
Use precise geolocation data
Actively scan device characteristics for identification
Alidad personifies timeless, bespoke interior design; specialising in new residences, period homes and restoration projects. Alidad and his team of expert interior designers and decorators also offer a Consultancy service for those who need a little guidance in order to achieve their design aspirations within their home, be it a particular room or the entire property.
It may not have the year-round sunshine or palm-lined boulevards of California, but Surrey's leafy enclaves and sprawling estates have earned it the moniker of Britain's Beverly Hills
Lacquer is an ancient craft which just happens to look absolutely fabulous in a modern interior. We talk to interior designers about what makes it so appealing, and the pieces to buy now